Press Releases

Smartypants Media^TM Emerges With Key Players

CHICAGO, ILLINOIS - July 27, 2001 - Telusys, Inc. announced the launch of a new division called Smartypants Media, which provides streaming media services, hosting, video and audio production, editing, Web development, and other creative services.

Classic Residence by Hyatt recently selected Telusys to redesign and host the company's Web site. "We wanted to work with Telusys because of their streaming capabilities and Web development experience," says Linda Mura of Classic Residence by Hyatt. "The online video brochure is used to promote our senior living communities to the growing online audience of older adults and their adult children. It is an effective way to show potential residents the communities and services. Since we have launched the featured streaming videos on our Web site, our online sales leads have grown over 800%," adds Linda Mura.

The Association of College and Research Libraries, a division of the American Library Association, has signed with Telusys to host streaming seminars for its members. "With our e-learning software, many of our industry association clients are generating revenue and offering value-added services to their members," says Jennifer Hist, Director of Interactive Education. "For ACRL, streaming their 90-minute videos was a natural fit, rather than sending out hard copy videos." The return on investment for setting up the Telusys e-learning software has typically been less than six months.

Its rapidly growing streaming media client list includes Hyatt, Association of College and Research Libraries (a division of the American Library Association), American Academy of Periodontology, American Health Information Management Association (AHIMA), and AHIMA Campus.

Smartypants Media has moved into a new 3,000 square-foot facility in the River north area of Chicago at 470 North Milwaukee in a space directly next to the parent company. The company is also ramping up its infrastructure, which will include triple redundant optical Internet backbone connectivity with redundant power and generator backup. These major network expansion and equipment purchases will allow Telusys to effectively and seamlessly manage their growth in the Web hosting and streaming media markets.

"We chose the name Smartypants Media because not only is it fun and playful, but essentially our creative team members really are 'smartypants': they know what they're doing, and they're very good at it," says Allen Hernes, Creative Director. "In addition to offering our robust distance learning software, we have built some fun online games for clients, including an online coloring book for the American Academy of Pediatric Dentistry." Geared for children, the online coloring book features characters such as Tommy Tooth, Tammi Tooth, and Babe E. Tooth.

About Smartypants Media^TM

Smartypants Media is a division of Telusys, Inc. that provides streaming media services, hosting, video and audio production, editing, online games, and Web development services. Applications include Webcasting, distance learning solutions, and interactive media.

About Telusys, Inc.

Telusys, Inc. is a leading provider of community management software solutions, with over 350 industry and trade associations as customers worldwide. Since 1992, Telusys has designed, built, and hosted over 1,000 Web sites, including proprietary Internet applications such as knowledge management solutions and database management systems. Its proprietary programs include: